between Car Help Line and the customer in Malaysia.
Our national car company
Doesn’t have a “Help Line”
For people who don’t know how to drive
Because people don’t buy cars like they buy computers.
But imagine if they did…
Scenario 1
Help line: Proton Help Line. How can I help you?
Customer: Hi! I just bought my first car,and I chose your car because it has automatic transmission, cruise control, power steering, power brakes,and power door locks.
Help line: thanks for buying our car. How can I help you?
Customer: how do I work it?
Help line: do you know how to drive?
Customer: do I know how to what?
Help line: do you know how to drive?
Customer: I’m not the technical person! I just want to go places in my car!
Scenario 2
Help line: Proton Help Line. How can I help you?
Customer: my car ran fine for a week, and now it won’t go anywhere!
Help line: is the petrol tank empty?
Customer: huh? How do I know?
Help line: there’s a little gauge on the front panel, with a needle, and markings from “E” to “F”. where is the needle pointing?
Customer: it’s pointing to “E”. what does that mean?
Help line: it means that you have to visit a service station, and purchase some more petrol. You can install it yourself, or pay the attendant to install it for you.
Customer: what?!? I paid RM55,000/- for this car! Now you tell me that I have to keep buying more components??? I want a car that comes with everything built-in!
Scenario 3
Help line: Proton Help Line. How can I help you?
Customer: I got in my car and closed the door, and nothing happened!
Help line: did you put the key in the ignition slot and turn it?
Customer: what’s an ignition?
Help line: it’s a starter motor that draws current from your battery and turns over the engine/
Customer: ignition? Motor? Battery? Engine? How come I have to know all of these technical terms just to use my car?
Scenario 4
Help line: Proton Help Line. How can I help you?
Customer: your car stinks!
Help line: what’s wrong?
Customer: it crashed, that’s what went wrong!
Help line: what were you doing?
Customer: I wanted to run faster, so I pushed the accelerator pedal all the way to the floor. It worked for a while, and then it crashed- and now it won’t start!
Help line: it’s your responsibility if you misuse the product. What do you expect us to do about it?
Customer: I want you to send me one of the latest versions that doesn’t crash anymore!
Pls: Lol, Malaysian so cute~
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